By: Stephanie Trabold
The Olympics has traveled across the globe and has been hosted by approximately 20 different countries worldwide within the past 200 years.
Like a parasite traveling from host to host, the Olympics leave remains of advertising in each host city.
As one can view from the pictures above, people can buy Olympic brand merchandise in the Vancouver airport. This method of advertising draws tourists to Olympic host cities and further draws in revenue for both the hosting country and the Olympic brand long after the Olympics are over.
Also featured above is the slogan for the Beijing 2008 summer games. This was located at the Great Wall located in Badaling, China. Badaling, China is the closest Great Wall location to Beijing and is about a two-hour drive from the city. The Great Wall is undoubtedly the largest tourist spot within mainland China.
People travel from across the globe to see this iconic ancient relic and as tourists travel up the stairs, one can see the sign over the hills. This is very reminiscent to the American “Hollywood” sign in terms of its location and structure.
The sign’s placement is very interesting. In terms of advertising, the sign is in an ideal location as thousands of tourists will see an ancient relic with an advertisement for the Olympics. The fusion of the modern and ancient times is somewhat inspiring yet demeaning to China’s history.
The Great Wall stretches over 8000 miles and was intended to keep invaders out of the country. Ironically in comparison, the Olympic sign brings a message bringing people into the country, stands right next to the wall that protected and isolated China for thousands of years.
The Olympics has traveled across the globe and has been hosted by approximately 20 different countries worldwide within the past 200 years.
Like a parasite traveling from host to host, the Olympics leave remains of advertising in each host city.
As one can view from the pictures above, people can buy Olympic brand merchandise in the Vancouver airport. This method of advertising draws tourists to Olympic host cities and further draws in revenue for both the hosting country and the Olympic brand long after the Olympics are over.
Also featured above is the slogan for the Beijing 2008 summer games. This was located at the Great Wall located in Badaling, China. Badaling, China is the closest Great Wall location to Beijing and is about a two-hour drive from the city. The Great Wall is undoubtedly the largest tourist spot within mainland China.
People travel from across the globe to see this iconic ancient relic and as tourists travel up the stairs, one can see the sign over the hills. This is very reminiscent to the American “Hollywood” sign in terms of its location and structure.
The sign’s placement is very interesting. In terms of advertising, the sign is in an ideal location as thousands of tourists will see an ancient relic with an advertisement for the Olympics. The fusion of the modern and ancient times is somewhat inspiring yet demeaning to China’s history.
The Great Wall stretches over 8000 miles and was intended to keep invaders out of the country. Ironically in comparison, the Olympic sign brings a message bringing people into the country, stands right next to the wall that protected and isolated China for thousands of years.
2 comments:
The first thing I notice about this blog post is its length. The topic is interesting enough, but explanations could have been abbreviated to make for a quicker, easier read. The pictures spice the post up, but style could have been enhanced to really gauge readers. It sounds more like a news story than a blog. Overall, the blog is well written and grammatically correct, if the news tone was lost the post would be more exciting to read and the point better understood. -Chelsey Alston
This blog is interesting but the layout should be easier to follow. I find the pictures and text inconsistent and there should be some brevity to the writing. It is a little hard to follow as the reader, but the pictures and posts are interesting. ~KP
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